Bosideng with Eileen Gu

Somedays the daily commute is better than others.

Big Pictures recently had the opportunity to work with the fabulous Eileen Gu on a campaign for outdoor clothing brand, Bosideng. Eileen won gold medals in the Big Air and Half Pipe at the 2022 Winter Olympic Games, as well as a silver in Slope Style. She combines high level skiing with a career as an international super model and studying quantum physics at Stanford University.

The commercial was shot in New Zealand’s Southern Alps on locations near Queenstown for Prodigious Shanghai and Saatchi & Saatchi and was directed by Chonghu. Big Pictures also coordinated the stills shoot for LA based photographer, Sheen Wang.